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If you’re looking to increase your business sales among Millenials improving your storytelling is a good start. Telling your story effectively imparts a more human side to your business. It’s also memorable and develops an emotional connection between your business and your audience.
Most sales gurus will admit it’s the emotional side of the brain that drives purchasing, so storytelling gets your business where you want to be.
Effective Types of Storytelling for Gen Y
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